Facebook: Reach and Saturation by Country

October 18, 2007 § 14 Comments

Updated here.

Facebook’s recently launched Flyer Pro advertising platform offers a phenomenal, albeit manual, mechanism for targeting advertisements on Facebook.  It also shows some interesting statistics about Facebook’s reach. I ran some quick numbers to see which countries were most saturated with Facebook’s +48M users. The winners:

Canada: 22.12%
Norway: 18.68%
UK: 10.58%
Sweden: 9.09%
Australia: 6.64%
United States: 6.57%

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§ 14 Responses to Facebook: Reach and Saturation by Country

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