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	<title>Comments on: The story behind Google&#8217;s acquisition of Grand Central: Pay-Per-Call</title>
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	<link>http://robwebb2k.wordpress.com/2007/07/03/the-story-behind-googles-acquisition-of-grand-central-pay-per-call/</link>
	<description>Startups, technology and whatnot.</description>
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		<title>By: RingCentral &#171; RobWebb2k</title>
		<link>http://robwebb2k.wordpress.com/2007/07/03/the-story-behind-googles-acquisition-of-grand-central-pay-per-call/#comment-52</link>
		<dc:creator><![CDATA[RingCentral &#171; RobWebb2k]]></dc:creator>
		<pubDate>Sat, 25 Aug 2007 19:48:53 +0000</pubDate>
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		<description><![CDATA[[...] (who I&#8217;ve written about before) offers similar services but is targeted towards personal use and has been closed to new users [...]]]></description>
		<content:encoded><![CDATA[<p>[...] (who I&#8217;ve written about before) offers similar services but is targeted towards personal use and has been closed to new users [...]</p>
]]></content:encoded>
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		<title>By: Google v. Yelp: Future of local = trackable calls &#171; RobWebb2k</title>
		<link>http://robwebb2k.wordpress.com/2007/07/03/the-story-behind-googles-acquisition-of-grand-central-pay-per-call/#comment-25</link>
		<dc:creator><![CDATA[Google v. Yelp: Future of local = trackable calls &#171; RobWebb2k]]></dc:creator>
		<pubDate>Fri, 10 Aug 2007 03:39:07 +0000</pubDate>
		<guid isPermaLink="false">http://robwebb2k.wordpress.com/2007/07/03/the-story-behind-googles-acquisition-of-grand-central-pay-per-call/#comment-25</guid>
		<description><![CDATA[[...] 10, 2007 in yelp, telecom, Google   I posted a while back about the backstory to Google&#8217;s acquisition of Grand Central being the need to create a artificial clickstream for non-PPC advertising.  Another move was made [...]]]></description>
		<content:encoded><![CDATA[<p>[...] 10, 2007 in yelp, telecom, Google   I posted a while back about the backstory to Google&#8217;s acquisition of Grand Central being the need to create a artificial clickstream for non-PPC advertising.  Another move was made [...]</p>
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		<title>By: Dempsey</title>
		<link>http://robwebb2k.wordpress.com/2007/07/03/the-story-behind-googles-acquisition-of-grand-central-pay-per-call/#comment-14</link>
		<dc:creator><![CDATA[Dempsey]]></dc:creator>
		<pubDate>Thu, 05 Jul 2007 04:55:00 +0000</pubDate>
		<guid isPermaLink="false">http://robwebb2k.wordpress.com/2007/07/03/the-story-behind-googles-acquisition-of-grand-central-pay-per-call/#comment-14</guid>
		<description><![CDATA[I meant the &quot;to organize the world&#039;s information and make it universally accessible and useful&quot; thingy. This is more geared to a person&#039;s own info/life, as opposed to the &quot;world&#039;s&quot;.&lt;br/&gt;&lt;br/&gt;I like your idea about the GrandCentral technology being deployed for their advertising efforts. Do you see it being used in an advertiser&#039;s account as a way to track and store who had called their business thru the AdWords program?]]></description>
		<content:encoded><![CDATA[<p>I meant the &#8220;to organize the world&#8217;s information and make it universally accessible and useful&#8221; thingy. This is more geared to a person&#8217;s own info/life, as opposed to the &#8220;world&#8217;s&#8221;.</p>
<p>I like your idea about the GrandCentral technology being deployed for their advertising efforts. Do you see it being used in an advertiser&#8217;s account as a way to track and store who had called their business thru the AdWords program?</p>
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